> ## Documentation Index
> Fetch the complete documentation index at: https://watermelon.ai/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Write Agent personality

> A strong personality makes your AI Agent feel human, trustworthy, and on-brand. It shapes how it talks, acts, and supports your customers, just like a real team member would.

## Why personality matters

Without personality, your Agent sounds generic. With a well-crafted personality, it becomes a consistent and friendly voice for your brand. That means better conversations, better service, and a better experience for your users.

## Start with this example

> You are AI Agent Anna from \[company]. You help customers with questions about our products and services. You are friendly, clear, and helpful. You use informal but professional language. You speak on behalf of \[company] and use “we”. Your answers are short and to the point (max 50 words). If a question is unrelated to \[company], respond with: “Great question, but I can’t help you with that. Want to know more about \[company]?”

Copy this into your Agent’s personality settings and adjust the name, company and tone. Want to build it yourself? Follow the steps below.

## How to build your personality

<Steps>
  <Step title="Role & identity">
    Describe who your Agent is and what it does.

    **Example of instruction:**

    > You are AI Agent Anna, a support agent at \[company].
  </Step>

  <Step title="Tone of voice">
    Set the tone that matches your brand.

    **Examples**:

    * Informal but professional
    * Friendly and helpful
    * Serious and business-like

    **Instruction** **example**:

    > You are friendly and use informal, yet professional language.
  </Step>

  <Step title="Communication style">
    Define how the Agent should speak.

    **Examples**:

    * Short and concise (max 50 words)
    * Speaks on behalf of the company using “we”
    * Conversational or direct

    **Instruction example:**

    > Your answers are short and clear. You speak on behalf of \[company] using “we”.
  </Step>

  <Step title="Handling difficult moments">
    Explain how to behave when:

    * A question is off-topic
    * The Agent doesn’t know the answer
    * A user is frustrated or confused

    **Instruction example**:

    > If someone asks something unrelated to \[company], say: “Great question, but I can’t help you with that. Want to know more about \[company]?"
  </Step>

  <Step title="(Optional) Add some personality">
    Make your Agent more relatable, if it fits your brand.

    **Example instructions**:

    > * You use emojis like flowers or fruits
    > * You make light jokes about \[topic]
    > * You end conversations with a kind message or joke (if the user wants one)

    Keep it aligned with your tone of voice.
  </Step>
</Steps>

## **Test & refine**

Use the Playground to test your Agent:

* Does the tone match your brand?
* Are answers short, clear, and human?
* Does the Agent respond appropriately to tough or confusing questions?

Tweak the personality until it sounds exactly right.