Best practices

Help visitors start the right conversation with Conversation Starters. Discover how clickable suggested questions increase engagement, reduce friction, and improve customer service.

Stay ahead by integrating an AI Agent into your brand. Deliver instant, on-brand support, scale effortlessly, gain insights, and free your team to focus on what matters most—today and in the future.

Equip your team with the skills and support they need to succeed in an AI-driven world. Discover essential steps for a seamless transition.

Explore strategies for effectively managing the rising workload after Black Friday, including inventory optimization, enhanced customer support, and website performance tuning.

Chatbots come in all shapes and sizes, so there is always a perfect fit to be found for your business. Where can your webshop achieve the most gains? That's a good place to deploy a chatbot.

Chatbots are becoming increasingly popular as businesses seek to improve customer experience and streamline their operations. However, for many consumers, interacting with a chatbot can feel impersonal.

With the rise of artificial intelligence and machine learning since around 2010, chatbots have become increasingly advanced and more human-like. Modern chatbots can use natural language processing and machine learning to have...

GPT-3, the latest version of OpenAI's 'Generative Pretrained Transformer' model, is a significant development in the world of artificial intelligence and chatbots. It has the ability to engage in human-like conversations and perform...

In this blog, we'll examine the difference between NLP and NLG, two key areas in AI. We'll explore how they're utilized in chatbots and virtual assistants, and how they work together to improve human-computer interactions.

Chatbots have already proven their value for customer service, marketing and sales. But there’s still so much potential. A digital employee can help recruit new talent to the team. Using a chatbot to recruit new employees lends a solid ...

Conversational designer is probably a phrase you haven't heard of yet. But that is about to change. With the rise of chatbots, a new profession has also come to life. But while designing and implementing a chatbot can be very easy ...

A chatbot doesn't have to be a virtual assistant, but a virtual assistant certainly is a chatbot. Do you follow? Don't worry, because we'll explain exactly how it works. A virtual assistant goes one step further than a chatbot.

A chatbot can be used for various purposes. But did you know that you can increase your revenue with a chatbot? How? By building customer loyalty and offering first-class customer service. Consumers are buying more and more online...

The way colleagues communicate has changed a lot in recent years as technology advances rapidly. From emails to social media and from digital workplaces to Teams. Communicating in 2022 is largely done online.

The adoption of chatbots has grown rapidly last years. It came a long way, from a small window on the bottom of your screen to an integral part of the company that not only helps customer service, but also generates warm leads ...

The world of marketing and business in 2022 is full of futuristic (and difficult-sounding) words. This makes it difficult for most people to keep track of which technologies are useful to them and which are not. One such technology ...

You may have heard Zapier, Webhooks and API come up before. More and more systems are being linked and work processes are being automated. This makes work more efficient, because not everything has to be done manually anymore.

Over the past several years, chatbots have made an enormous impact on businesses all over the world. Just as few as 5 or 10 years ago, we could hardly imagine the effectiveness of a chatbot in reducing work stress and automating ...

When you think of a chatbot, you probably immediately think of customer service. And this is logical, because chatbots have been used (successfully) for several years now help customers around the clock in no-time. But in the world of ...

In most companies, the sales team still consists of human employees only. But over the years, we see that this is changing rapidly. More and more often, we see one extra employee as the perfect addition to the sales team: a chatbot.

We can imagine that you have many questions about the implementation of a chatbot. What does a process like this actually look like? Don't worry, we got you and guarantee that it’s definitely going to be a success. How? With the Watermel...

There are several reasons why a chatbot is a great value to your organization. Chatbots are making work processes easier and more efficient. Nowadays customers are becoming more demanding and expect an answer right away.

It was one of the most criticised items during the elections of the Dutch Lower House of Parliament: the housing market. Still today it’s a hot news item, with politicians and talk show hosts alike expressing their strong opinions - and ...

When you think of a chatbot, you often think of a customer service agent. There are actually a ton more ways that a chatbot can provide value to an organisation. Through our years at Watermelon we’ve seen numerous innovative approaches ...

It’s all in the name: a (ro)bot that your customers can chat with. In the past few years, the technology around chatbots has grown enormously and it is becoming an increasingly important part of your service. In this blog we'll take ...

Organising, planning, executing, recording: when you work in logistics, you know how complex the route from order to delivery can be. On top of that, office hours are hard to find in the logistics sector, and you really want to ...

You are spoilt for choice when you decide to buy a chatbot. The technology behind the digital employee has come on in leaps and bounds, so the bot can be shaped in all sorts of ways.

"Conversational AI": a popular term that marketers love to fling around the digital web, ours included. The term lends itself to an innovative image and sounds pleasingly high-tech.

Although the number of Covid infections in the Netherlands has never been higher, there is a slow but steady sigh of relief. The end of the pandemic is in sight, Covid-19 will become a seasonal flu, the headlines read.

You know the feeling… you log on first thing on Monday morning, open up your email and find a pile of unanswered customer questions. Suddenly you feel like you’re already behind for the week, and throughout the day have the sense that ...