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Best practices

Best practices

Practical tips, strategies, and examples to get the most out of AI-driven customer service.

Practical tips, strategies, and examples to get the most out of AI-driven customer service.

Best practices

WhatsApp Business: how do you use it?

WhatsApp Business is ideal when you want to keep work and private life separate. Unlike WhatsApp Messenger, which you use to communicate with friends, family and businesses, WhatsApp Business is for communicating with your customers

Alexander Wijninga

September 28, 2021 • 3 min

Best practices

WhatsApp Business: how do you use it?

WhatsApp Business is ideal when you want to keep work and private life separate. Unlike WhatsApp Messenger, which you use to communicate with friends, family and businesses, WhatsApp Business is for communicating with your customers

Alexander Wijninga

September 28, 2021 • 3 min

Best practices

Over to chatbot expert Jill

Building and implementing a chatbot can be quite a craft in itself, and many of our customers are doing it for the first time. Over the past few years we have helped a lot of customers implement their brand-new digital ...

Alexander Wijninga

September 24, 2021 • 3 min

Best practices

Over to chatbot expert Jill

Building and implementing a chatbot can be quite a craft in itself, and many of our customers are doing it for the first time. Over the past few years we have helped a lot of customers implement their brand-new digital ...

Alexander Wijninga

September 24, 2021 • 3 min

Best practices

The benefits of conversational commerce

Customer behaviour has changed enormously in recent years, and in the world of e-commerce customer service has become more important than ever. Customers want to be helped fast, otherwise they would rather buy the product or service from a competitor.

Alexander Wijninga

September 16, 2021 • 4 min

Best practices

The benefits of conversational commerce

Customer behaviour has changed enormously in recent years, and in the world of e-commerce customer service has become more important than ever. Customers want to be helped fast, otherwise they would rather buy the product or service from a competitor.

Alexander Wijninga

September 16, 2021 • 4 min

Best practices

Everything you need to know about ticketing software

Are you looking for a way to structure your customer queries? Then while googling you will certainly have come across the term ‘ticketing software’, ‘ticketing system’ or ‘ticketing platform’. In the search results ...

Alexander Wijninga

September 1, 2021 • 5 min

Best practices

Everything you need to know about ticketing software

Are you looking for a way to structure your customer queries? Then while googling you will certainly have come across the term ‘ticketing software’, ‘ticketing system’ or ‘ticketing platform’. In the search results ...

Alexander Wijninga

September 1, 2021 • 5 min

Best practices

Outsourcing your customer service effectively

A fast response time, personal service, multiple channels, having to be available 24/7 – the sky-high expectations of the consumer in 2021 mean many companies choose to outsource their customer ...

Alexander Wijninga

August 24, 2021 • 5 min

Best practices

Outsourcing your customer service effectively

A fast response time, personal service, multiple channels, having to be available 24/7 – the sky-high expectations of the consumer in 2021 mean many companies choose to outsource their customer ...

Alexander Wijninga

August 24, 2021 • 5 min

Best practices

All you need for a good customer service tool

Customer service software, customer service platform, customer support tool – although dozens of terms exist for it, they all come down to practically the same thing.

Alexander Wijninga

August 11, 2021 • 4 min

Best practices

All you need for a good customer service tool

Customer service software, customer service platform, customer support tool – although dozens of terms exist for it, they all come down to practically the same thing.

Alexander Wijninga

August 11, 2021 • 4 min

Best practices

How do you make a chatbot personal?

"A chatbot is not personal" - It is one of the many prejudices about chatbots that we hear. Although technology could never fully replace personal contact, chatbots do not have to be impersonal.

Alexander Wijninga

August 4, 2021 • 4 min

Best practices

How do you make a chatbot personal?

"A chatbot is not personal" - It is one of the many prejudices about chatbots that we hear. Although technology could never fully replace personal contact, chatbots do not have to be impersonal.

Alexander Wijninga

August 4, 2021 • 4 min

Best practices

What is a chatbot framework?

A chatbot framework gives companies an easy way to build, maintain and optimise chatbots, often without needing extensive technical knowledge. This tool makes it a good deal easier for companies to ...

Alexander Wijninga

July 19, 2021 • 5 min

Best practices

What is a chatbot framework?

A chatbot framework gives companies an easy way to build, maintain and optimise chatbots, often without needing extensive technical knowledge. This tool makes it a good deal easier for companies to ...

Alexander Wijninga

July 19, 2021 • 5 min

Best practices

Live chat: explanation, tips & tricks

A live chat has become an indispensable tool on your website. At a time when all the information you look for appears in the blink of an eye, there is less and less patience for waiting on an answer from customer service.

Alexander Wijninga

July 13, 2021 • 8 min

Best practices

Live chat: explanation, tips & tricks

A live chat has become an indispensable tool on your website. At a time when all the information you look for appears in the blink of an eye, there is less and less patience for waiting on an answer from customer service.

Alexander Wijninga

July 13, 2021 • 8 min

Best practices

The importance of (multichannel) customer contact

Never before have conversion figures been so dependent on a company’s customer service. In an ever-growing online world where opinions and reviews spread at lightning speed, companies are forced to focus on ...

Alexander Wijninga

July 6, 2021 • 7 min

Best practices

The importance of (multichannel) customer contact

Never before have conversion figures been so dependent on a company’s customer service. In an ever-growing online world where opinions and reviews spread at lightning speed, companies are forced to focus on ...

Alexander Wijninga

July 6, 2021 • 7 min

Best practices

Live chat for ecommerce: a smart choice?

That live chat for ecommerce has become an indispensable tool for every webshop is beyond doubt. Thanks to live chat, customers can easily ask questions about products or services, straight from the website.

Alexander Wijninga

June 23, 2021 • 3 min

Best practices

Live chat for ecommerce: a smart choice?

That live chat for ecommerce has become an indispensable tool for every webshop is beyond doubt. Thanks to live chat, customers can easily ask questions about products or services, straight from the website.

Alexander Wijninga

June 23, 2021 • 3 min

Best practices

7 essential elements of rock-solid customer service

Thanks to the digital advance, good customer service has become an indispensable element for every company, but what are the essential elements? If a customer has a question or complaint about your product, and no ...

Alexander Wijninga

June 18, 2021 • 5 min

Best practices

7 essential elements of rock-solid customer service

Thanks to the digital advance, good customer service has become an indispensable element for every company, but what are the essential elements? If a customer has a question or complaint about your product, and no ...

Alexander Wijninga

June 18, 2021 • 5 min

Best practices

Generating leads via WhatsApp

More and more companies have added WhatsApp to their list of customer service channels, mainly because it works well for generating leads. That is hardly surprising: according to research by Newcom, WhatsApp is used by 12.4 million ...

Alexander Wijninga

June 9, 2021 • 3 min

Best practices

Generating leads via WhatsApp

More and more companies have added WhatsApp to their list of customer service channels, mainly because it works well for generating leads. That is hardly surprising: according to research by Newcom, WhatsApp is used by 12.4 million ...

Alexander Wijninga

June 9, 2021 • 3 min

Best practices

The biggest prejudices about chatbots

Admittedly, we would be throwing stones in our own greenhouse if we said ‘yes’ to the question in the title. And we understand you are now thinking: of course they are going to say none of it is true, they are far from impartial. But ...

Alexander Wijninga

May 10, 2021 • 5 min

Best practices

The biggest prejudices about chatbots

Admittedly, we would be throwing stones in our own greenhouse if we said ‘yes’ to the question in the title. And we understand you are now thinking: of course they are going to say none of it is true, they are far from impartial. But ...

Alexander Wijninga

May 10, 2021 • 5 min

Best practices

Communicating proactively with webcare

At a time when almost everyone is on social media, it matters that companies are present there too. Not only to broadcast, but also to listen to customers. Only then does social media really become ...

Alexander Wijninga

May 3, 2021 • 4 min

Best practices

Communicating proactively with webcare

At a time when almost everyone is on social media, it matters that companies are present there too. Not only to broadcast, but also to listen to customers. Only then does social media really become ...

Alexander Wijninga

May 3, 2021 • 4 min

Best practices

A custom-built chatbot or a chatbot platform?

You are ready: you are going to take your webshop to the next level with your own chatbot for the ultimate customer experience. Now the chatbot still has to be built, but how do you do that? Will you develop a chatbot yourself, or choose ...

Alexander Wijninga

April 19, 2021 • 4 min

Best practices

A custom-built chatbot or a chatbot platform?

You are ready: you are going to take your webshop to the next level with your own chatbot for the ultimate customer experience. Now the chatbot still has to be built, but how do you do that? Will you develop a chatbot yourself, or choose ...

Alexander Wijninga

April 19, 2021 • 4 min

Best practices

How to determine the best channel for your service

The Netherlands has many different, wildly popular social media channels. To optimise your customer service, it pays to be present on the channels where your target audience is. There you can focus your webcare/...

Alexander Wijninga

April 12, 2021 • 4 min

Best practices

How to determine the best channel for your service

The Netherlands has many different, wildly popular social media channels. To optimise your customer service, it pays to be present on the channels where your target audience is. There you can focus your webcare/...

Alexander Wijninga

April 12, 2021 • 4 min

Best practices

A tone of voice that matches your target audience

The tone of voice of your communication determines how you come across as a company to your target audience. To make sure your audience really feels addressed, it is important that the tone in your communicative ...

Alexander Wijninga

April 6, 2021 • 5 min

Best practices

A tone of voice that matches your target audience

The tone of voice of your communication determines how you come across as a company to your target audience. To make sure your audience really feels addressed, it is important that the tone in your communicative ...

Alexander Wijninga

April 6, 2021 • 5 min

Best practices

The 5 most important KPIs for your webshop service

As an online retailer you naturally want to get everything out of your webshop and see your conversions rise. By measuring your customer service with KPIs you discover where you still have ground to gain. Measuring is knowing, after all.

Alexander Wijninga

April 1, 2021 • 5 min

Best practices

The 5 most important KPIs for your webshop service

As an online retailer you naturally want to get everything out of your webshop and see your conversions rise. By measuring your customer service with KPIs you discover where you still have ground to gain. Measuring is knowing, after all.

Alexander Wijninga

April 1, 2021 • 5 min

Best practices

The online expectations of your customers in 2021.

Whether or not you meet your customer’s expectations in 2021 determines the success of your webshop. Consumers moved online to order en masse in 2020 and there is more competition in the e-commerce landscape. The number of webshops ...

Alexander Wijninga

March 8, 2021 • 5 min

Best practices

The online expectations of your customers in 2021.

Whether or not you meet your customer’s expectations in 2021 determines the success of your webshop. Consumers moved online to order en masse in 2020 and there is more competition in the e-commerce landscape. The number of webshops ...

Alexander Wijninga

March 8, 2021 • 5 min

Best practices

How to use your customer service for good aftersales.

Have you ever thought about your aftersales strategy? You achieve a great deal with it, without having to invest much money. 80% of all SMEs have no good, worked-out or effective aftersales strategy.

Alexander Wijninga

February 22, 2021 • 5 min

Best practices

How to use your customer service for good aftersales.

Have you ever thought about your aftersales strategy? You achieve a great deal with it, without having to invest much money. 80% of all SMEs have no good, worked-out or effective aftersales strategy.

Alexander Wijninga

February 22, 2021 • 5 min

Best practices

Automate your webshop's customer service in 6 steps

Customer service is an important but time-consuming process. That is why more and more companies choose to automate customer service; it leaves you more time for complex matters and lets you focus on personal service.

Alexander Wijninga

February 15, 2021 • 5 min

Best practices

Automate your webshop's customer service in 6 steps

Customer service is an important but time-consuming process. That is why more and more companies choose to automate customer service; it leaves you more time for complex matters and lets you focus on personal service.

Alexander Wijninga

February 15, 2021 • 5 min

Best practices

5 tips to make your chatbot sell better

Selling more while spending less time on customer service? It can be done! Deploy a chatbot as part of your sales team through customer service software. Using a chatbot for sales is efficient

Alexander Wijninga

February 9, 2021 • 4 min

Best practices

5 tips to make your chatbot sell better

Selling more while spending less time on customer service? It can be done! Deploy a chatbot as part of your sales team through customer service software. Using a chatbot for sales is efficient

Alexander Wijninga

February 9, 2021 • 4 min

Best practices

How do you work efficiently with your chatbot?

A chatbot quickly handles 85% of all your customer contact and is therefore an indispensable tool in the world of customer service. It can, however, be hard to determine where contact with the digital colleague begins and where it ends.

Alexander Wijninga

February 2, 2021 • 5 min

Best practices

How do you work efficiently with your chatbot?

A chatbot quickly handles 85% of all your customer contact and is therefore an indispensable tool in the world of customer service. It can, however, be hard to determine where contact with the digital colleague begins and where it ends.

Alexander Wijninga

February 2, 2021 • 5 min

Best practices

Set your organisation apart with brilliant customer service

The Netherlands currently has more than 51,500 online shops – and that is without counting foreign webshops such as Ali Baba. You can imagine that it is sometimes hard for consumers to see the wood for the trees.

Alexander Wijninga

January 25, 2021 • 5 min

Best practices

Set your organisation apart with brilliant customer service

The Netherlands currently has more than 51,500 online shops – and that is without counting foreign webshops such as Ali Baba. You can imagine that it is sometimes hard for consumers to see the wood for the trees.

Alexander Wijninga

January 25, 2021 • 5 min

Best practices

The ROI of good webshop customer service

Outstanding reviews, sky-high customer satisfaction and plenty of word-of-mouth: that is exactly what every company wants to achieve. How do you get there? By offering rock-solid customer service.

Alexander Wijninga

January 12, 2021 • 4 min

Best practices

The ROI of good webshop customer service

Outstanding reviews, sky-high customer satisfaction and plenty of word-of-mouth: that is exactly what every company wants to achieve. How do you get there? By offering rock-solid customer service.

Alexander Wijninga

January 12, 2021 • 4 min

Best practices

5 common obstacles within customer service

As an online retailer you naturally want to achieve the highest possible turnover. You do that by responding to your customers’ needs and working as efficiently as possible. But how exactly? The golden formula for success ...

Alexander Wijninga

December 29, 2020 • 5 min

Best practices

5 common obstacles within customer service

As an online retailer you naturally want to achieve the highest possible turnover. You do that by responding to your customers’ needs and working as efficiently as possible. But how exactly? The golden formula for success ...

Alexander Wijninga

December 29, 2020 • 5 min

Best practices

The success behind Coolblue's customer service

Coolblue has received plenty of awards for its good customer service over the years. They have a Net Promoter Score of no less than +63, the webshop average sits at +7. With Coolblue's strategy, they double ...

Alexander Wijninga

December 17, 2020 • 3 min

Best practices

The success behind Coolblue's customer service

Coolblue has received plenty of awards for its good customer service over the years. They have a Net Promoter Score of no less than +63, the webshop average sits at +7. With Coolblue's strategy, they double ...

Alexander Wijninga

December 17, 2020 • 3 min

Best practices

The customer service trends of 2021-2023.

If you wanted to, you could read for hours every day about new innovations in technology and customer service. Technological developments move so fast that it is impossible to make use of everything.

Alexander Wijninga

December 3, 2020 • 5 min

Best practices

The customer service trends of 2021-2023.

If you wanted to, you could read for hours every day about new innovations in technology and customer service. Technological developments move so fast that it is impossible to make use of everything.

Alexander Wijninga

December 3, 2020 • 5 min

Best practices

How customer service leads to higher customer satisfaction

To deliver good customer service it is important to know exactly what your company stands for, and how you let that show in customer contact. Satisfied customers keep coming back and advertise positively for your ...

Alexander Wijninga

November 4, 2020 • 4 min

Best practices

How customer service leads to higher customer satisfaction

To deliver good customer service it is important to know exactly what your company stands for, and how you let that show in customer contact. Satisfied customers keep coming back and advertise positively for your ...

Alexander Wijninga

November 4, 2020 • 4 min