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Best practices

8 tips: how to handle complaints in your webshop

It may well be the biggest storm cloud in the digital landscape: complaints about your webshop. The internet is, after all, a golden place for every irritated consumer. Never before was it so easy to write a complaint and ...

Alexander Wijninga

October 22, 2021 • 5 min

Best practices

8 tips: how to handle complaints in your webshop

It may well be the biggest storm cloud in the digital landscape: complaints about your webshop. The internet is, after all, a golden place for every irritated consumer. Never before was it so easy to write a complaint and ...

Alexander Wijninga

October 22, 2021 • 5 min

Best practices

Is your webshop ready for the rush? 5 tips!

Black Friday is around the corner again, and it brings the usual webshop rush with it. Research shows that over 50% of Dutch consumers use Black Friday as a moment to buy.

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Alexander Wijninga

October 19, 2021 • 4 min

Best practices

Is your webshop ready for the rush? 5 tips!

Black Friday is around the corner again, and it brings the usual webshop rush with it. Research shows that over 50% of Dutch consumers use Black Friday as a moment to buy.

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Alexander Wijninga

October 19, 2021 • 4 min

WhatsApp for Business

WhatsApp tools for business: 5 tips!

Do you use WhatsApp Business and are you looking for handy tips and tricks to work even more efficiently? Great! Then you have the right blog in front of you. WhatsApp Business is a very handy app for companies to reach customers ...

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Alexander Wijninga

October 18, 2021 • 3 min

WhatsApp for Business

WhatsApp tools for business: 5 tips!

Do you use WhatsApp Business and are you looking for handy tips and tricks to work even more efficiently? Great! Then you have the right blog in front of you. WhatsApp Business is a very handy app for companies to reach customers ...

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Alexander Wijninga

October 18, 2021 • 3 min

Best practices

7 chatbot trends that will steal the show in 2022

The chatbot has made quite an advance this year. Partly because of the global pandemic, many companies were forced to take their online business to a higher level. Online growth put customer service under considerable ...

Alexander Wijninga

October 13, 2021 • 5 min

Best practices

7 chatbot trends that will steal the show in 2022

The chatbot has made quite an advance this year. Partly because of the global pandemic, many companies were forced to take their online business to a higher level. Online growth put customer service under considerable ...

Alexander Wijninga

October 13, 2021 • 5 min

Best practices

Chatbox versus Chatbot: What is the difference?

Chatbox, chatbot. One letter apart, yet two entirely different things. We understand they are hard to tell apart, certainly when they go hand in hand as well. To settle it once and for all ...

Alexander Wijninga

October 11, 2021 • 2 min

Best practices

Chatbox versus Chatbot: What is the difference?

Chatbox, chatbot. One letter apart, yet two entirely different things. We understand they are hard to tell apart, certainly when they go hand in hand as well. To settle it once and for all ...

Alexander Wijninga

October 11, 2021 • 2 min

Best practices

The Facebook bot: what is it and why does it work?

Despite channels such as fast-growing TikTok, hugely popular YouTube and ever-expanding Instagram, Facebook refuses to be beaten. Facebook is still the most used social media channel in the Netherlands, and ...

Alexander Wijninga

October 9, 2021 • 4 min

Best practices

The Facebook bot: what is it and why does it work?

Despite channels such as fast-growing TikTok, hugely popular YouTube and ever-expanding Instagram, Facebook refuses to be beaten. Facebook is still the most used social media channel in the Netherlands, and ...

Alexander Wijninga

October 9, 2021 • 4 min

Best practices

Create a chatbot personality with these 5 tips!

In our blog about prejudices around chatbots, we discussed one we hear regularly: “chatbots are not personal”. It probably comes as no surprise that we see it differently.

Alexander Wijninga

October 8, 2021 • 4 min

Best practices

Create a chatbot personality with these 5 tips!

In our blog about prejudices around chatbots, we discussed one we hear regularly: “chatbots are not personal”. It probably comes as no surprise that we see it differently.

Alexander Wijninga

October 8, 2021 • 4 min

Best practices

The importance of an omnichannel strategy

Over the years, online developments have challenged the customer service industry considerably. Where people once went to a physical shop and picked up the phone with questions, there are now dozens of social channels where ...

Alexander Wijninga

October 8, 2021 • 5 min

Best practices

The importance of an omnichannel strategy

Over the years, online developments have challenged the customer service industry considerably. Where people once went to a physical shop and picked up the phone with questions, there are now dozens of social channels where ...

Alexander Wijninga

October 8, 2021 • 5 min

Thierry, front-end developer Watermelon

Company & Culture

It's the result that counts

Getting things done in an ambitious, innovative and collaborative way – that’s how you’d describe Thierry. In his role as a Front End Developer at Watermelon, Thierry makes an impact.

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Charl Haas

September 30, 2021 • 2 min

Thierry, front-end developer Watermelon

Company & Culture

It's the result that counts

Getting things done in an ambitious, innovative and collaborative way – that’s how you’d describe Thierry. In his role as a Front End Developer at Watermelon, Thierry makes an impact.

Author avatar

Charl Haas

September 30, 2021 • 2 min

Best practices

WhatsApp Business: how do you use it?

WhatsApp Business is ideal when you want to keep work and private life separate. Unlike WhatsApp Messenger, which you use to communicate with friends, family and businesses, WhatsApp Business is for communicating with your customers

Alexander Wijninga

September 28, 2021 • 3 min

Best practices

WhatsApp Business: how do you use it?

WhatsApp Business is ideal when you want to keep work and private life separate. Unlike WhatsApp Messenger, which you use to communicate with friends, family and businesses, WhatsApp Business is for communicating with your customers

Alexander Wijninga

September 28, 2021 • 3 min

Best practices

Over to chatbot expert Jill

Building and implementing a chatbot can be quite a craft in itself, and many of our customers are doing it for the first time. Over the past few years we have helped a lot of customers implement their brand-new digital ...

Alexander Wijninga

September 24, 2021 • 3 min

Best practices

Over to chatbot expert Jill

Building and implementing a chatbot can be quite a craft in itself, and many of our customers are doing it for the first time. Over the past few years we have helped a lot of customers implement their brand-new digital ...

Alexander Wijninga

September 24, 2021 • 3 min

Best practices

The benefits of conversational commerce

Customer behaviour has changed enormously in recent years, and in the world of e-commerce customer service has become more important than ever. Customers want to be helped fast, otherwise they would rather buy the product or service from a competitor.

Alexander Wijninga

September 16, 2021 • 4 min

Best practices

The benefits of conversational commerce

Customer behaviour has changed enormously in recent years, and in the world of e-commerce customer service has become more important than ever. Customers want to be helped fast, otherwise they would rather buy the product or service from a competitor.

Alexander Wijninga

September 16, 2021 • 4 min

Best practices

Everything you need to know about ticketing software

Are you looking for a way to structure your customer queries? Then while googling you will certainly have come across the term ‘ticketing software’, ‘ticketing system’ or ‘ticketing platform’. In the search results ...

Alexander Wijninga

September 1, 2021 • 5 min

Best practices

Everything you need to know about ticketing software

Are you looking for a way to structure your customer queries? Then while googling you will certainly have come across the term ‘ticketing software’, ‘ticketing system’ or ‘ticketing platform’. In the search results ...

Alexander Wijninga

September 1, 2021 • 5 min

WhatsApp for Business

WhatsApp marketing with the help of a chatbot

Over the years, social media has become an indispensable element of content strategy. In fact, companies now have not only the ‘social media officer’, but also ‘community managers’, ‘social media ...

Alexander Wijninga

August 25, 2021 • 4 min

WhatsApp for Business

WhatsApp marketing with the help of a chatbot

Over the years, social media has become an indispensable element of content strategy. In fact, companies now have not only the ‘social media officer’, but also ‘community managers’, ‘social media ...

Alexander Wijninga

August 25, 2021 • 4 min

Best practices

Outsourcing your customer service effectively

A fast response time, personal service, multiple channels, having to be available 24/7 – the sky-high expectations of the consumer in 2021 mean many companies choose to outsource their customer ...

Alexander Wijninga

August 24, 2021 • 5 min

Best practices

Outsourcing your customer service effectively

A fast response time, personal service, multiple channels, having to be available 24/7 – the sky-high expectations of the consumer in 2021 mean many companies choose to outsource their customer ...

Alexander Wijninga

August 24, 2021 • 5 min

Company & Culture

Onboarding at Watermelon: how does it work?

It will come as no surprise that customer satisfaction ranks high with us. In our industry everything revolves around high customer satisfaction. Companies come to us because they are looking for a faster, more efficient ...

Alexander Wijninga

August 18, 2021 • 5 min

Company & Culture

Onboarding at Watermelon: how does it work?

It will come as no surprise that customer satisfaction ranks high with us. In our industry everything revolves around high customer satisfaction. Companies come to us because they are looking for a faster, more efficient ...

Alexander Wijninga

August 18, 2021 • 5 min

Best practices

All you need for a good customer service tool

Customer service software, customer service platform, customer support tool – although dozens of terms exist for it, they all come down to practically the same thing.

Alexander Wijninga

August 11, 2021 • 4 min

Best practices

All you need for a good customer service tool

Customer service software, customer service platform, customer support tool – although dozens of terms exist for it, they all come down to practically the same thing.

Alexander Wijninga

August 11, 2021 • 4 min

Best practices

How do you make a chatbot personal?

"A chatbot is not personal" - It is one of the many prejudices about chatbots that we hear. Although technology could never fully replace personal contact, chatbots do not have to be impersonal.

Alexander Wijninga

August 4, 2021 • 4 min

Best practices

How do you make a chatbot personal?

"A chatbot is not personal" - It is one of the many prejudices about chatbots that we hear. Although technology could never fully replace personal contact, chatbots do not have to be impersonal.

Alexander Wijninga

August 4, 2021 • 4 min

Best practices

What is a chatbot framework?

A chatbot framework gives companies an easy way to build, maintain and optimise chatbots, often without needing extensive technical knowledge. This tool makes it a good deal easier for companies to ...

Alexander Wijninga

July 19, 2021 • 5 min

Best practices

What is a chatbot framework?

A chatbot framework gives companies an easy way to build, maintain and optimise chatbots, often without needing extensive technical knowledge. This tool makes it a good deal easier for companies to ...

Alexander Wijninga

July 19, 2021 • 5 min

Best practices

Live chat: explanation, tips & tricks

A live chat has become an indispensable tool on your website. At a time when all the information you look for appears in the blink of an eye, there is less and less patience for waiting on an answer from customer service.

Alexander Wijninga

July 13, 2021 • 8 min

Best practices

Live chat: explanation, tips & tricks

A live chat has become an indispensable tool on your website. At a time when all the information you look for appears in the blink of an eye, there is less and less patience for waiting on an answer from customer service.

Alexander Wijninga

July 13, 2021 • 8 min

Best practices

The importance of (multichannel) customer contact

Never before have conversion figures been so dependent on a company’s customer service. In an ever-growing online world where opinions and reviews spread at lightning speed, companies are forced to focus on ...

Alexander Wijninga

July 6, 2021 • 7 min

Best practices

The importance of (multichannel) customer contact

Never before have conversion figures been so dependent on a company’s customer service. In an ever-growing online world where opinions and reviews spread at lightning speed, companies are forced to focus on ...

Alexander Wijninga

July 6, 2021 • 7 min

Best practices

Live chat for ecommerce: a smart choice?

That live chat for ecommerce has become an indispensable tool for every webshop is beyond doubt. Thanks to live chat, customers can easily ask questions about products or services, straight from the website.

Alexander Wijninga

June 23, 2021 • 3 min

Best practices

Live chat for ecommerce: a smart choice?

That live chat for ecommerce has become an indispensable tool for every webshop is beyond doubt. Thanks to live chat, customers can easily ask questions about products or services, straight from the website.

Alexander Wijninga

June 23, 2021 • 3 min

Best practices

7 essential elements of rock-solid customer service

Thanks to the digital advance, good customer service has become an indispensable element for every company, but what are the essential elements? If a customer has a question or complaint about your product, and no ...

Alexander Wijninga

June 18, 2021 • 5 min

Best practices

7 essential elements of rock-solid customer service

Thanks to the digital advance, good customer service has become an indispensable element for every company, but what are the essential elements? If a customer has a question or complaint about your product, and no ...

Alexander Wijninga

June 18, 2021 • 5 min

Best practices

Generating leads via WhatsApp

More and more companies have added WhatsApp to their list of customer service channels, mainly because it works well for generating leads. That is hardly surprising: according to research by Newcom, WhatsApp is used by 12.4 million ...

Alexander Wijninga

June 9, 2021 • 3 min

Best practices

Generating leads via WhatsApp

More and more companies have added WhatsApp to their list of customer service channels, mainly because it works well for generating leads. That is hardly surprising: according to research by Newcom, WhatsApp is used by 12.4 million ...

Alexander Wijninga

June 9, 2021 • 3 min

Best practices

The biggest prejudices about chatbots

Admittedly, we would be throwing stones in our own greenhouse if we said ‘yes’ to the question in the title. And we understand you are now thinking: of course they are going to say none of it is true, they are far from impartial. But ...

Alexander Wijninga

May 10, 2021 • 5 min

Best practices

The biggest prejudices about chatbots

Admittedly, we would be throwing stones in our own greenhouse if we said ‘yes’ to the question in the title. And we understand you are now thinking: of course they are going to say none of it is true, they are far from impartial. But ...

Alexander Wijninga

May 10, 2021 • 5 min

Best practices

Communicating proactively with webcare

At a time when almost everyone is on social media, it matters that companies are present there too. Not only to broadcast, but also to listen to customers. Only then does social media really become ...

Alexander Wijninga

May 3, 2021 • 4 min

Best practices

Communicating proactively with webcare

At a time when almost everyone is on social media, it matters that companies are present there too. Not only to broadcast, but also to listen to customers. Only then does social media really become ...

Alexander Wijninga

May 3, 2021 • 4 min

Best practices

A custom-built chatbot or a chatbot platform?

You are ready: you are going to take your webshop to the next level with your own chatbot for the ultimate customer experience. Now the chatbot still has to be built, but how do you do that? Will you develop a chatbot yourself, or choose ...

Alexander Wijninga

April 19, 2021 • 4 min

Best practices

A custom-built chatbot or a chatbot platform?

You are ready: you are going to take your webshop to the next level with your own chatbot for the ultimate customer experience. Now the chatbot still has to be built, but how do you do that? Will you develop a chatbot yourself, or choose ...

Alexander Wijninga

April 19, 2021 • 4 min

Best practices

How to determine the best channel for your service

The Netherlands has many different, wildly popular social media channels. To optimise your customer service, it pays to be present on the channels where your target audience is. There you can focus your webcare/...

Alexander Wijninga

April 12, 2021 • 4 min

Best practices

How to determine the best channel for your service

The Netherlands has many different, wildly popular social media channels. To optimise your customer service, it pays to be present on the channels where your target audience is. There you can focus your webcare/...

Alexander Wijninga

April 12, 2021 • 4 min

Best practices

A tone of voice that matches your target audience

The tone of voice of your communication determines how you come across as a company to your target audience. To make sure your audience really feels addressed, it is important that the tone in your communicative ...

Alexander Wijninga

April 6, 2021 • 5 min

Best practices

A tone of voice that matches your target audience

The tone of voice of your communication determines how you come across as a company to your target audience. To make sure your audience really feels addressed, it is important that the tone in your communicative ...

Alexander Wijninga

April 6, 2021 • 5 min

Best practices

The 5 most important KPIs for your webshop service

As an online retailer you naturally want to get everything out of your webshop and see your conversions rise. By measuring your customer service with KPIs you discover where you still have ground to gain. Measuring is knowing, after all.

Alexander Wijninga

April 1, 2021 • 5 min

Best practices

The 5 most important KPIs for your webshop service

As an online retailer you naturally want to get everything out of your webshop and see your conversions rise. By measuring your customer service with KPIs you discover where you still have ground to gain. Measuring is knowing, after all.

Alexander Wijninga

April 1, 2021 • 5 min